Last Updated: August 22, 2018

Your privacy is important to ShoeSize.Me. We developed this Privacy Policy to provide you with information on how we process your personal data when you create a ShoeSize.Me account, visit ShoeSize.Me or visit ShoeSize.Me apps or when you use theShoeSize.Me plugin on our partner’s websites.

“Personal data” is information relating to an identified or identifiable natural person.


1.1.     Personal data that is processed when you create a ShoeSize.Me account

When you create a ShoeSize.Me account and shoeshelf, we ask you to provide your email address and name and your consent that we can use the data to enhance the accuracy and performance of our data driven ShoeSize.Me services. The data will be used in pseudonymised form only. You can choose to provide only your first name or a nickname instead of your full name if you wish.


(a) ShoeSize.Me processes your email address because you use your email address and your password to sign in to your account. The legal ground for processing your email address for this purpose is your consent which you have given when you have created the account.

 (b) ShoeSize.Me processes shoeshelf data because it helps ShoeSize.Me to improve the quality and performance of our data driven ShoeSize.Me services. The legal ground for processing this data is your consent which you have given when you have created the account.

 (c) If you provide your opt-in consent to receiving marketing information from ShoeSize.Me, ShoeSize.Me will also process your email address for the purpose of sending you marketing information about ShoeSize.Me services and apps. The legal ground for processing your email address for this purpose is your consent. You may withdraw your consent at any time by changing your preferences in your ShoeSize.Me account or through the unsubscribe link at the bottom of our marketing emails.


You may choose to sign in to your ShoeSize.Me account using your social media sign in credentials (e.g., your Facebook sign in credentials). If you choose to do this, the first time you do so you will be asked whether you agree that the social media provider may provide certain information to ShoeSize.Me, such as your name, email address and other information associated with your social media account.

All of this information is made available to ShoeSize.Me by the social media provider due to the way the social sign-on configuration works. If you do not want your information to be shared with ShoeSize.Me by the social media provider, then you can simply sign in to your ShoeSize.Me account using your ShoeSize.Me account credentials instead of your social media account credentials.


ShoeSize.Me associates the email address provided by the social media provider with your ShoeSize.Me account so that you can use your email address to sign in to your ShoeSize.Me account in the future if you no longer wish to sign in using your social media account credentials. The legal ground for processing this information for this purpose is ShoeSize.Me’s legitimate interest in providing you an alternative sign in method and in securing your account.


When you interact with our customer support representatives via email, telephone, online or in person, we collect personal data, such as your name, mailing address, phone number, email address and contact preferences; and information about the ShoeSize.Me products you use. We also may create event logs that are useful in diagnosing product or app performance-related issues, and capture information relating to the support or service issue. To improve customer service, subject to applicable laws, we may also record and review conversations with customer support representatives, and analyze any feedback provided to us through voluntary customer surveys. With your consent, our customer support representatives may sign in to your ShoeSize.Me account, if appropriate, to help troubleshoot and resolve your issue.


We use this information to provide you with customer and product support and to monitor the quality and types of customer and product support we provide to our customers. The legal ground for processing this information for these purposes is ShoeSize.Me’s legitimate interests in providing quality product support. The legal ground for signing in to your ShoeSize.Me account, if appropriate, to help troubleshoot and resolve your issue is consent, which you may withdraw.


We may disclose personal data about you to others: (a) if we have your valid consent to do so; (b) to comply with a valid subpoena, legal order, court order, legal process, or other legal obligation; (c) to enforce any of our terms and conditions or policies; or (d) as necessary to pursue available legal remedies or defend legal claims. We may also transfer your personal data to an affiliate, a subsidiary or a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of ShoeSize.Me’s business, assets or stock, including, without limitation, in connection with any bankruptcy or similar proceeding, provided that any such entity that we transfer personal data to will not be permitted to process your personal data other than as described in this Privacy Policy without providing you notice and, if required by applicable laws, obtaining your consent.


ShoeSize.Me is a global business. To offer our products, apps and services, we may need to transfer your personal data to other ShoeSize.Me companies in other countries. When you create a ShoeSize.Me account, add personal data in your account profile, or upload data to your ShoeSize.Me account, your personal data will be collected and stored on AWS-servers in Frankfurt, Germany.

All ShoeSize.Me companies are required to follow the privacy practices set forth in this Privacy Statement.


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Cookies are small textfiles that can be used by websites to make a user's experience more efficient.

The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission.

This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.

Your consent applies to thefollowing domains:

Cookie declaration last updated on 08/08/2018 by Cookiebot:

5.     Cookies on our Partner Websites

Our partners use a plugin provided byShoeSize.Me AG, which offers size recommendations for shoes to users.

If you use the size recommendation plugin on one page of our partner’s websites,your browser establishes a direct connection to the servers of ShoeSize.Me. The content of the plugin is transmitted by ShoeSize.Me directly to your browser and integrated into the page. Through this integration, ShoeSize.Me receives the information that your browser has accessed the corresponding page of our partner’s website, even if you do not have a ShoeSize.Me profile or are currently not logged in to ShoeSize.Me. This information (including your IP address) is transmitted by your browser directly to a server of ShoeSize.Me in Germany and stored there.

If you are logged in to ShoeSize.Me, ShoeSize.Me can associate your visit on our partner’s website with your ShoeSize.Me profile. If you interact with the plugins and get shoe size recommendations, this information will also be sent directly to a ShoeSize.Me server and stored there.

In order to make the use of the ShoeSize.Mesize recommendation attractive and to enable the use of certain functions, our partners and ShoeSize.Me use so-called cookies. These are small text files that are stored on your device. Cookies are used especially for the following purposes:

           a) Recognizing users at a later date, thus increasing the user-friendliness by avoiding repeated data entry by users.
           b) Referencing users with their purchase history thus allowing the provision of shoe-size recommendations to users without repeated data entry                 by users.

The recognition of users and the userreferencing is done in anonymous form to ensure compliance with the European GENERAL DATA PROTECTION REGULATION (GDPR). Some of the cookies are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your device and allow ShoeSize.Me to recognize your browser the next time you visit (persistent cookies). You can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Failure to accept cookies may limit the functionality of ShoeSize.Me Services. If you do not want ShoeSize.Me to directly map the data collected to your ShoeSize.Me profile, you must log out of your ShoeSize.Me account before calling the ShoeSize.Me plugin.


We request individuals under 16 not provide personal data to ShoeSize.Me. If we learn that we have collected the personal data from a child under 16, we will take steps to delete the information as soon as possible.


We may update this Privacy Policy from time to time as we add new products and services, as we improve our current offerings and as technologies and laws change. You can determine when this Privacy Policy was last revised by referring to the “Last updated” legend at the top of this page. Any changes will become effective upon our posting of the revised Privacy Policy.

We will provide notice to you if these changes are material and, where required by applicable law, we will obtain your consent. This notice will be provided by email or by posting notice of the changes on the ShoeSize.Me websites and apps that link to this Privacy Policy.


We will retain your personal data as long as your ShoeSize.Me account is considered to be active. In addition, see below under “Your Rights” for a description of your right of erasure.


Your personal data collected by ShoeSize.Me is controlled by ShoeSize.Me AG, Industriestrasse 78, CH-4600 Olten, Switzerland. ShoeSize.Me’s EU Data Protection Officer can be reached by email at


You have the right under the General Data Protection Regulation to request fromShoeSize.Me access to and rectification or erasure of your personal data, data portability, restriction of processing of your personal data, the right to object to processing of your personal data, and the right to lodge a complaint with a supervisory authority.

If you wish to exercise your right to rectification, portability or erasure of your personal data, or to delete your ShoeSize.Me account, please send an email to

If you wish to exercise your right to restriction of processing or your right to object to processing, please send an email to .